360° PROTECTION shampoo, thanks to its ORGANIC active ingredients of ALOE VERA, has a hydrating and toning action during the washing phases, leaving hair light, nourished, shiny and full-bodied. Used in synergy with 360° PROTECTION LIQUID and 360° PROTECTION CONDITIONER, it guarantees excellent hair protection, in ALL stressful situations, even extreme ones, such as: EXPOSURE TO THE SUN, WIND, CHLORINE, SALT and SMOG, use of STRAIGHTENERS, HAIR DRYERS, IRONS and BRUSHES, use of chemical products such as COLOUR, BLEACHERS, STRAIGHTENINGS and PERMS.